Joyel Crawford

CEO/Leadership Consultant at Crawford Leadership Strategies, LLC.


Education: Elon University - Fairleigh Dickinson University
Philadelphia, PA, USA


Recently awarded again as one of the Best Coaching Services in Philadelphia by Find My Profession in 2023, Joyel Crawford of Crawford Leadership Strategies grows leaders for a living. Joyel Crawford is a Certified Professional Career Coach (CPCC) Certified Virtual Presenter, TEDx Speaker, and Learning & Development Consultant with more than 20 years of experience in human resources and career management. She consults on effective leadership development skills with businesses and organizations, including NASA JPL, The Muse, The New York Times, Aramark, Intuit, New York City Mayor’s Office, Kean University and The Philadelphia Inquirer. She is a member of the Forbes Coaches Council, Professional Association of Resume Writers and Career Coaches and the Society for Human Resource Management(SHRM). Her career advice has been featured in Forbes, Essence, Newsweek, The Wall Street Journal, The Philadelphia Inquirer, The Chicago Tribune, Huffington Post, The Muse, Girlboss, Thrive Global. She is the bestselling author of “Show Your Ask- Using Your Voice to Advocate for Yourself and Your Career.”


Leadership Development and empowering individuals to manage their lives before leading others are passion points for me.

Featured Video

I am willing to travel

More than 100 miles

When it comes to payments

I generally get paid for speaking but make exceptions


career career consulting career development leadership negotiating management hr human resources career management leadership development career coaching leadership training coaching consulting employee relations negotiations mindfullness performance evaluations leaving your job working for yourself entrepreneurship storytelling career coach resiliency womens leadership womens empowerment women in business women in the workplace women of color professional branding professional visibility self care authentic leadership change management leading remote teams increasing visibility while working remotely virtual teams work life compassion fatigue stress management work burnout prevention personal branding professional growth development leadership resiliance minority women minority leadership

Best Story

I left a six-figure job because I was unhappy and quite frankly burning out. I was exploring different options, but nothing planned out. A friend suggested that I start doing public speaking and telling my story to other professionals. I could help them move up the ranks within their jobs and be amazing leaders. I realized that's where my passion was. A year before I quit, I was contemplating what was next. My husband was consulting and suggested I do the same. I had the transferable skill set and the education but didn't recognize it. He did. So, I started Crawford Leadership Strategies in 2014.

Origin Story

I began my professional career shortly after graduating Cum Laude at Elon University with a Psychology degree as an Isabella Cannon Leadership Fellow. I obtained my MBA from Fairleigh Dickinson University with a concentration in Management. Prior to my consulting career, I supported professionals within all functional groups at Verizon Wireless for 18 years. Throughout my career I worked in employee relations, EEO/AA/employee relations, staffing, professional mentoring, and learning & development training.

Example talks

Out of Sight but Not Out of Mind: How to Increase Your Visibility While Working Remotely

How do you create opportunities to gain visibility and keep your brand and your efforts top of mind while working remotely? How do you stand out and carve a career path that may be unconventional? This webinar answers those questions and more. We’ll discuss the importance of Owning your Career and the value of visibility whether you’re working for someone else or for yourself. We’ll discuss how to be your whole authentic self while standing out in a good way. Finally, we’ll discuss the decision-making process to identify visibility projects and share creative best practices to make yourself more visible even when you’re not in the office.

Show Your Ask: Using Your Voice to Advocate for Yourself and Your Career

Inspired by the best-selling book of the same title, this keynote focuses on harnessing the power of your voice to create the life and career you desire. Award-winning, Certified Professional Career Coach, Joyel Crawford draws on her two decades of experience in career and leadership development to share practical strategies on how to build momentum by using one’s voice to advocate for themselves at any stage of one’s career. In this keynote, Crawford explores topics like effective negotiation, giving/receiving feedback, and work burnout prevention in a way that inspires audiences to take concerted action to create the career and lives they desire without losing themselves in the process.

4 Steps to Creating Your Personal Brand

How do you create opportunities for yourselves to gain visibility to grab attention to keep yourself and keep yourself top of mind. How do you stand out and carve a career path that may be unconventional? I discuss the importance of Owning your Career and value of Mentorship/Sponsorship. How to be your whole authentic self and making yourself stand out in a good way. What participants will learn: Understand why visibility at work is important, discuss the decision-making process to identify visibility projects and learn best practices to make you more visible at work.