Brittany G.

CEO & Founder at Wabbi

Computer Software

Boston, MA, USA

Biography

Recognized as a Top Woman in Cybersecurity and a 40 under 40 by the Boston Business Journal, Brittany Greenfield has pioneered the world of Application Security Posture Management as CEO & Founder of Wabbi, a 2021 RSA Innovation Sandbox finalist who continues to receive recognition for its industry leadership from 3rd parties such as Gartner, Cyber Defense Magazine, and Fortress. Having built a career around helping enterprise software organization identify burgeoning industry issues, and then building the solutions to resolve them, Brittany takes pride and joy in helping organizations tackle their most pressing issues and develop practical plans for implementation that will improve operational excellence for years to come.

Passion

Strategizing and executing growth in many forms!

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Topics

ceo founder marketing software tech women in tech it b2b technology entrepreneur enterprise entrepreneurship growth strategy growth strategy strategist market business development development product launching product marketing product devsecops secdevops application security software development

Origin Story

I have a Bachelor’s from Duke University, and an MBA from MIT Sloan School of Management. I’m a growth strategist for B2B enterprise technology, with experience at both startups and large enterprises, whether launching new markets, products, or go-to-market. While only now founding a company for the first time, I have always been an entrepreneur and B2B enterprise technology growth strategist and I specialize in bringing that approach into teams.

Example talks

Go-To-Market Strategy

Coordinating cross-functionality from development to launch, including pricing and packaging

Build, Buy, Partner

Partnering with the CPO and CTO to accelerate roadmap achievement