Misty Lackie
CEO & Serial Entrepreneur at Go Smart Solutions LLC
E-Commerce
San Luis Obispo, CA, USA
Biography
Founded Go Smart Solutions in 2002; launched multiple SaaS and e-commerce products serving over 70,000 customers nationwide and generating millions in revenue.
Passion
Starting and growing a business from the ground up on a bootstrap budget has been one of the most challenging and rewarding experiences of my life. With limited resources and no outside funding, every decision had to be strategic, every dollar stretched to its fullest potential. I wore multiple hats—marketing, sales, customer service, and fulfillment—learning by doing and adapting quickly. That scrappy, resourceful mindset forced me to get creative, prioritize what really mattered, and stay laser-focused on delivering value. It wasn’t always easy, but building something sustainable from scratch taught me resilience, grit, and how to make things happen without waiting for perfect conditions.
Best Story
From Idea to First Million: Building Startups That Scale
The journey of building startups that scale has been fueled by vision, grit, and a deep belief in creating something impactful from nothing. It all starts with identifying a real problem, crafting a solution, and testing it relentlessly—often with limited resources and countless iterations. Scaling isn’t just about growth; it’s about building systems, hiring the right people, and staying focused on what moves the needle. Reaching that first million in revenue wasn’t a straight line—it was a series of late nights, tough calls, and constant learning. But seeing an idea evolve into a thriving business makes every step worth it—and proves that with the right mindset, startups can scale beyond expectations.
Origin Story
My journey to where I am now has been shaped by a mix of relentless determination, creative vision, and a passion for building things from the ground up. What started as a small idea evolved through years of trial and error, late nights, and learning everything I could about design, marketing, and entrepreneurship. I’ve worn just about every hat—from handling customer service and logistics to designing custom products and leading a growing team. Every challenge along the way taught me something valuable and pushed me to think bigger. Today, I get to do what I love: bring bold ideas to life, work with amazing clients, and build a brand that reflects the hard work it took to get here.
I am willing to travel
More than 100 miles
When it comes to payments
Everything is negotiable
Topics
Best Story
From Idea to First Million: Building Startups That Scale
The journey of building startups that scale has been fueled by vision, grit, and a deep belief in creating something impactful from nothing. It all starts with identifying a real problem, crafting a solution, and testing it relentlessly—often with limited resources and countless iterations. Scaling isn’t just about growth; it’s about building systems, hiring the right people, and staying focused on what moves the needle. Reaching that first million in revenue wasn’t a straight line—it was a series of late nights, tough calls, and constant learning. But seeing an idea evolve into a thriving business makes every step worth it—and proves that with the right mindset, startups can scale beyond expectations.
Origin Story
My journey to where I am now has been shaped by a mix of relentless determination, creative vision, and a passion for building things from the ground up. What started as a small idea evolved through years of trial and error, late nights, and learning everything I could about design, marketing, and entrepreneurship. I’ve worn just about every hat—from handling customer service and logistics to designing custom products and leading a growing team. Every challenge along the way taught me something valuable and pushed me to think bigger. Today, I get to do what I love: bring bold ideas to life, work with amazing clients, and build a brand that reflects the hard work it took to get here.