Kathryn Rose

Founder at wiseHer

Internet

Boston, MA, USA

Biography

Kathryn Rose is a nationally-sought-after digital marketing and sales strategist, personal branding expert, trainer, author, and speaker. For over 20 years, Kathryn has been keenly focused on developing, supporting, and connecting women to succeed in business. Kathryn is a fearless leader and true innovator, and has demonstrated sales expertise across every channel platform.

Kathryn Rose is the founding CEO of wiseHer, a revolutionary platform offering on-demand expert advice for women in business, career, and life. Prior to devoting her focus to wiseHer, Kathryn was an executive marketing consultant for large global and local clients, developing targeted online campaigns resulting in millions of engaged fans, followers, and connections. Kathryn's experience has taken her from startups to multi-million-dollar companies. She is an award-winning Wall Street sales leader, driving $100 million+ in annual sales and channel marketing with global B2B clients. She has been featured in Working Woman Magazine, Guideposts Magazine, Network CEO, Fox News, CBS Marketwatch, and Channel 12 News.

Kathryn is a highly sought-after speaker at leading global industry events with technology powerhouses Google, IBM, Dell EMC and others and has delivered presentations at conferences focused on helping IT professionals, women and small business leaders achieve a higher level of success. Kathryn is on the faculty for the IT leading association COMPTIA and a member of the Executive Council of Advancing Women in Technology. She is the author of 9 books including two best-sellers: Solving the Social Media Puzzle and Return on Relationship.

Kathryn is regarded for her grit, tenacity, creative problem solving, glass-half-filled approach and her ability to laugh, always. A tireless champion for women, Kathryn has received accolades for her vision, commitment, and leadership. Kathryn has dedicated her career to coaching, speaking, and writing best-selling business books that drive business owners to greater success with their sales and marketing efforts. She has created an outstanding network of women at every level, and in many industries, to support and promote women in their businesses or careers.

Passion

I'm passionate about sales, tech, marketing, and, most importantly, my family!

Featured Video

I am willing to travel

More than 100 miles

When it comes to payments

I generally get paid for speaking but make exceptions

Topics

women in business scaling businesses social media social selling sales women in tech business strategy facebook twitter linkedin female founders collaboration mentor storyteller keynote speaker entrepreneurs career mentor personal branding public speaking marketing startups mentoring advisory board startwitheight leadership story telling product launches innovation self help message development crowdfunding new products strategic alliances marcom inspirational training startup motivational speaking social networks coaching women at work founder branding women in sales speaker speaking coach business seo outreach motivation

Best Story

A few years ago, I was called at the last minute to fill in for a speaker at the IBM conference. At the time IBM was my biggest client and, of course, speaking at the IBM conference is an incredible honor, so I was extremely excited. When I looked at the date, however, I realized my son had an important event at school that I could not (or would not) miss, so I had to make some adjustments. In particular, I wasn't able to fly in the night before since there were no flights available and I had to be back in Boston for a 9:30 am event at my son's school, so I decided to do what anyone would do: fly out first thing in the morning and take the red-eye home that night. Yep.

This was February, mind you, so I was at the airport at 7 am and a big snowstorm had moved in overnight. We were delayed for hours, and when we finally got on the plane we were delayed further as we waited to get our wings de-iced. I started to panic because if we didn't take off in the next 10 minutes I wouldn't make my scheduled talk. We took off five minutes later.
I spent the next six hours worried that I would not be able to get from the airport to the conference hotel in time. I went online, booked car service, and asked the flight attendant if they could make an announcement when we landed to please let me off first. They did, and everyone was very polite in letting me run to my car. I arrived at the venue with five minutes to spare and did my talk, which was well received.

My flight back was delayed as well because of the snow back east, but by a small miracle we landed with JUST enough time for me to make it to my son's event. Of course I was wearing yesterday's clothes but hey, I did brush my teeth! I felt like I was back in college. It was worth it in the end, though. I solidified my relationship with the client, went down in history at my company and, most importantly, didn't disappoint my son.

Origin Story

In 2007 I was working for a Wall Street firm, doing very well, and expecting my first child; such an exciting time! Then in what seemed like the blink of an eye, everything was upended. The mortgage market melted down, they shut our division, and my mother had a brain aneurysm that left her paraplegic. I had to find something else to do with my life that would allow me time to do what I needed for my family. I thought "hey, I can spell Google and this internet thing seems like it's going to be around for a while so let's see if I can do something with that!" I started by teaching myself SEO and then social media, eventually becoming an internationally-best-selling author of nine books and a speaker. I founded my first tech platform, the first-of-its-kind blog sharing network. I also started a successful consulting firm and then decided to take a detour back into corporate, going back to my first love: sales. I ran sales for a software company, where I learned a great deal more about the software development process and working with teams of developers. I was elected to the Executive Council for Advancing Women in Technology and was invited to be a faculty member for the premiere industry association. When they sold the company, I decided to start my own company again, and this time I wanted to design something that would have an impact. I have always been an advocate for women in business, as a mentor and sponsor in my corporate career, and a trainer, coach, and consultant as an entrepreneur. Women rising higher in their business lives doesn’t mean they rise instead of men, but alongside them. I started wiseHer to address the common challenges women face in growing in their corporate careers or businesses.

I also speak and train businesses in the areas of digital marketing, social media, and social selling for high-technology companies.

Example talks

Sales for People Who Don't Like People

Sales for the reluctant salesperson. No matter what your role is in your company you're in SALES. This talk is specifically targeted to those who are not front line sales but play an important part in the process. Pre-sales, SME's, SE's and post-sales will benefit from these strategies.

Sell More by Talking Less

Do you want to sell more this year? Have you ever given thought to what “listening” really is and how it can help you increase your conversions? In today’s selling world, buyers are increasingly educated and they are almost through the buyer's journey before they even engage with a salesperson. The challenge for today's sellers? They haven’t adapted to the new way buyers buy. The selling conversation is more about the buyer than it is about the sellers or their products. So how do sellers adapt and convert more? Listening. In this webinar, attendees will discover:
· The importance of listening in the sales process
· What top reps do in sales calls that sets them apart from the pack
· How you demonstrate “active” listening with your prospects.
· What are you listening for and how do you respond?

Solving the Social Media Puzzle Simple Steps to Social Media Success

Feeling overwhelmed with all the different social media platforms and tools? Does your blood pressure rise every time Facebook changes its design or a new “hot” network is formed?
You’re not alone. If you’re like most business owners, you don’t want to try and be everything to everyone.
You want branded content that reaches targets qualified prospects and traffic to your website effectively.
You're looking to choose your social media activities wisely, without getting consumed by all of the options.
You simply want to know WHAT WORKS BEST.
During this must-attend session we will discuss:
- Uncovering and connecting with your audience
- How to reframe your thinking about social media and shape it into what you need for your business
- Understanding the various social media sites and selecting the best ones for your business
- Creating a presence and building your brand
- Monitoring success and adapting to change to determine your specific payoff

Building a Business with SCALE