Member since August 2024
Stacy Jones isn’t just another CEO in Hollywood – she’s a resilient trailblazer who turned her neurodivergence into a superpower. Diagnosed at three, it was a fact she did not learn about until her late forties.
Stacy’s outsider perspective has always been her strength. It’s allowed her to cut through business and marketing complexities with unparalleled clarity and craft creative, mutually beneficial partnerships in the ever-competitive world of Hollywood. As a female entrepreneur and agency owner, Stacy swims with sharks daily, navigating Hollywood’s treacherous waters with finesse and nerves of steel developed from years of rising and reinventing from challenge after challenge.
Stacy is the founder and CEO of Hollywood Branded, an out-of-the-box influencer marketing, branded content, and product placement creative agency in Los Angeles since 2007. With over 28 years of experience, Stacy has spearheaded global branded pop culture campaigns for Fortune 500 companies and over 250 brands, including BlackBerry, Bumble, Canadian Club, Ralph Lauren, and Pilot Pen.
Stacy’s interviews and presentations are informative, inspiring, and tailored to the needs of her audience, whether 1×1, in intimate workshops, or large-scale conferences. She leaves attendees with real-world insights and actionable takeaways, fueling their motivation for growth.
Recognized as an authority in pop culture marketing and the entertainment industry’s business side, Stacy frequently appears as a guest expert on BBC World News, SCRIPPS News. Morning Rush/Newsy and CGTN.
Her insights have been highlighted in major media outlets like The New York Times, Bloomberg, Financial Times, WWD, The Wall Street Journal, Forbes, The Hollywood Reporter, and CNBC.
Stacy has spoken and led panels at industry conferences worldwide, sharing her extensive knowledge on building mutually beneficial partnerships in one of the most difficult crossroads – the creative worlds of Hollywood and the black and white of corporate America.
Under Stacy’s leadership, Hollywood Branded has forged over 10,000 partnerships, worked with 250+ brands, delivering over 1 trillion dollars in media value, solidifying its position as a trusted industry agency.
Stacy also hosts the popular 400 episode podcast “Marketing Mistakes (+ How To Avoid Them),” contributes to Forbes, and writes the weekly syndicated series “Pop Culture Marketing Tips" subscribed to by over 15,000 readers.
Mastering the Art of Brand Perception
Stacy is a dynamic force in brand entertainment. As a successful female entrepreneur, Stacy’s mission goes beyond business growth. She inspires and leads by example, sharing insights on building corporate and personal brands, overcoming adversity, and uniting stakeholders in the brand/IP ecosystem through mutually beneficial partnerships.
Stacy often speaks about perception management, a skill honed through nearly 30 years of working with celebrities and brands. She is frequently interviewed about the missteps celebrities make and the financial damage to their brand that results.
Her journey is one of resilience and adaptability, proving that challenges make you stronger and open doors to new opportunities.
Understanding later in life that her unique way of thinking had an actual name for why she always felt so different—and that others in this world experienced life similarly—provided relief and clarity, and enabled her to be a better leader to her team.
Stacy turns her life’s tough lessons into a badge of honor that she shares with others. Her stories resonate with those who have had similar experiences, offering reassurance to parents that neurodivergent kids will find their own path to success, while also empowering individuals to appreciate their own challenges in life that give them a spark that is different from everyone else.
Her belief system is that everyone is capable of focusing their energy and sparking life into goals and dreams despite perceived obstacles and limitations.
LEARN.DO.TEACH
Stacy embarked on a self-made marketer’s master education by interviewing over 300 marketers, entrepreneurs and business specialists on her podcast “Marketing Mistakes (+ How To Avoid Them) to learn how they think and share how to learn from their missteps. This unique learning approach has equipped her with a vast array of knowledge, which she now uses to empower brand marketers, business owners, IP holders, and celebrities to build better, mutually beneficial partnerships.
Stacy’s goal is to share proven methods that have driven client success at Hollywood Branded:
Teaching how to build brand awareness and influence perception for both brands and individuals
Connecting with individuals who may feel some relief at seeing a bit of familiarity from her shared neurodivergent experiences to not feel as alone, and helping people build better mutually beneficial partnerships as we enter the new phase of work-life optimization where mutual benefit needs to be built within every business and personal interaction.
Gain access to Stacy’s wealth of experience, unique insights shared with clarity, and inspirational journey. Her ability to connect with audiences, provide actionable guidance, and candidly share her failures and f*ups makes her an invaluable asset for any event or media feature.
As title sponsor of Brad Pitt's F1 movie's racing team, with logo on car, helmet and uniforms, EXPENSIFY appeared live on track during F1 races in 2023 and 2024, with filming occurring for the F1 film releasing in Summer 2025. Featured in photos and interviews with Brad Pitt, with logos on the car, helmet, and uniform, EXPENSIFY gained $278+ million in PR value and over 21 billion impressions from 2,000+ media outlets before the film even came out. But it gets even better...
Expensify (NASDAQ: EXFY) experienced a 37% market cap surge in one day and a 54% increase over five days after CNBC analyst Jim Cramer accidentally triggered a rally. The day after he saw Apple's teaser trailer release, Cramer noted Expensify as the fictional F1 racing team sponsor as a savvy marketing plan, and highlighted the stock. This led to over 17 million shares traded in 8 hours, surpassing the daily average of 592,000, and increasing the market cap for the company by over $70 million - overnight. And the movie hasn't even come out...
This surge showcases the powerful impact of strategic product placement and celebrity endorsements, proving that such visibility can lead to significant market growth - literally overnight.
Building Hollywood Branded
After a decade of mastering product placement and building relationships globally, Stacy hit the proverbial glass ceiling and decided to start her own agency in 2007. Hollywood Branded was born out of a desire to learn more, do more, and create more – leading to Stacy’s Learn.Do.Teach philosophy of constant growth for your self and others. Despite the challenges, from industry strikes to cyber fraud, Stacy built an agency empowered to create anything she and her team dream up in the world of pop culture branded partnerships.
In the past 17 years, Hollywood Branded has:
Specialized in brand integration, product placement, celebrity endorsements, influencer marketing, event activations, and celebrity seeding.
Produced commercials, documentaries, and digital series.
Built 10,000+ brand partnerships.
Worked with 250+ brands.
Reached 100+ billion people.
Created $100+ million in partnerships from scratch.
Partnered with 5,000+ productions.
Delivered over $1+ trillion in media value.
Designed 600+ licensing, PR, and promotional partnerships.
Mastered 500+ gaming and digital content partnerships.
Built robust multi-year partnerships with linear, digital, PR, and retail extensions.
Crafted music partnerships seen globally.
Worked with 2,000+ celebrities and influencers.
Hosted celebrity events and won numerous awards.
Published 1,700 industry insight articles.
Hosted 350 podcast episodes on “Marketing Mistakes (+ How To Avoid Them).”
Made brand sales soar.
Owning an agency in Hollywood isn’t for the faint-hearted. Through it all, Stacy has learned to stand tall, fight bullies, and protect her clients, team and agency. These experiences have made her tougher and more capable, with a wealth of stories to share that can help others on their own journeys. Stacy’s journey has been a rollercoaster, with challenges such as:
Three Industry strikes that threatened operations.
Cyber fraud that wiped out all operating capital.
Filmmakers reneging on multi-million dollar deals.
Litigation with clients and producers.
Ego clashes with Hollywood’s biggest directors.
Broken promises from major brands.
The rise and fall of key clients like BlackBerry over a decade.
The pandemic shutting down Hollywood.
A fintech client attempting to stiff the agency for $1.1 million.
How It All Began...
Stacy Jones’ journey into the world of branding and partnerships began when she moved from Dallas, Texas, to pursue a BFA in Theater Production & Scenic Design at the University of Arizona. Her knack for funding a student theater she co-launched through sponsorships foreshadowed her future role as a partnerships expert.
After graduating, Stacy relocated to Los Angeles to chase her dreams in the entertainment industry, discovering her passion for branded content and pop culture marketing. A decade into running a successful product placement agency, Stacy took a leap of faith and launched Hollywood Branded in 2007.
Through securing strategic cameos for hundreds of top-name brands in award-winning TV shows and films, Hollywood Branded quickly established itself as a force to be reckoned with. Renowned for its ability to create complex and mutually beneficial partnerships through established relationships, the company has become one of the world’s most sought-after independent pop culture creative agencies.
With over 28 years of experience, Stacy Jones has become a world-renowned specialist in branded content and a highly sought-after expert on branded entertainment and celebrity brands.
As title sponsor of Brad Pitt's F1 movie's racing team, with logo on car, helmet and uniforms, EXPENSIFY appeared live on track during F1 races in 2023 and 2024, with filming occurring for the F1 film releasing in Summer 2025. Featured in photos and interviews with Brad Pitt, with logos on the car, helmet, and uniform, EXPENSIFY gained $278+ million in PR value and over 21 billion impressions from 2,000+ media outlets before the film even came out. But it gets even better...
Expensify (NASDAQ: EXFY) experienced a 37% market cap surge in one day and a 54% increase over five days after CNBC analyst Jim Cramer accidentally triggered a rally. The day after he saw Apple's teaser trailer release, Cramer noted Expensify as the fictional F1 racing team sponsor as a savvy marketing plan, and highlighted the stock. This led to over 17 million shares traded in 8 hours, surpassing the daily average of 592,000, and increasing the market cap for the company by over $70 million - overnight. And the movie hasn't even come out...
This surge showcases the powerful impact of strategic product placement and celebrity endorsements, proving that such visibility can lead to significant market growth - literally overnight.
Building Hollywood Branded
After a decade of mastering product placement and building relationships globally, Stacy hit the proverbial glass ceiling and decided to start her own agency in 2007. Hollywood Branded was born out of a desire to learn more, do more, and create more – leading to Stacy’s Learn.Do.Teach philosophy of constant growth for your self and others. Despite the challenges, from industry strikes to cyber fraud, Stacy built an agency empowered to create anything she and her team dream up in the world of pop culture branded partnerships.
In the past 17 years, Hollywood Branded has:
Specialized in brand integration, product placement, celebrity endorsements, influencer marketing, event activations, and celebrity seeding.
Produced commercials, documentaries, and digital series.
Built 10,000+ brand partnerships.
Worked with 250+ brands.
Reached 100+ billion people.
Created $100+ million in partnerships from scratch.
Partnered with 5,000+ productions.
Delivered over $1+ trillion in media value.
Designed 600+ licensing, PR, and promotional partnerships.
Mastered 500+ gaming and digital content partnerships.
Built robust multi-year partnerships with linear, digital, PR, and retail extensions.
Crafted music partnerships seen globally.
Worked with 2,000+ celebrities and influencers.
Hosted celebrity events and won numerous awards.
Published 1,700 industry insight articles.
Hosted 350 podcast episodes on “Marketing Mistakes (+ How To Avoid Them).”
Made brand sales soar.
Owning an agency in Hollywood isn’t for the faint-hearted. Through it all, Stacy has learned to stand tall, fight bullies, and protect her clients, team and agency. These experiences have made her tougher and more capable, with a wealth of stories to share that can help others on their own journeys. Stacy’s journey has been a rollercoaster, with challenges such as:
Three Industry strikes that threatened operations.
Cyber fraud that wiped out all operating capital.
Filmmakers reneging on multi-million dollar deals.
Litigation with clients and producers.
Ego clashes with Hollywood’s biggest directors.
Broken promises from major brands.
The rise and fall of key clients like BlackBerry over a decade.
The pandemic shutting down Hollywood.
A fintech client attempting to stiff the agency for $1.1 million.
How It All Began...
Stacy Jones’ journey into the world of branding and partnerships began when she moved from Dallas, Texas, to pursue a BFA in Theater Production & Scenic Design at the University of Arizona. Her knack for funding a student theater she co-launched through sponsorships foreshadowed her future role as a partnerships expert.
After graduating, Stacy relocated to Los Angeles to chase her dreams in the entertainment industry, discovering her passion for branded content and pop culture marketing. A decade into running a successful product placement agency, Stacy took a leap of faith and launched Hollywood Branded in 2007.
Through securing strategic cameos for hundreds of top-name brands in award-winning TV shows and films, Hollywood Branded quickly established itself as a force to be reckoned with. Renowned for its ability to create complex and mutually beneficial partnerships through established relationships, the company has become one of the world’s most sought-after independent pop culture creative agencies.
With over 28 years of experience, Stacy Jones has become a world-renowned specialist in branded content and a highly sought-after expert on branded entertainment and celebrity brands.