Lisa Shorr

Author, Business & Image Coach and Branding Expert at Shorr Success

Information Technology and Services

Education: Bridgewater State University
Providence, RI, USA
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Biography

With over 26 years of experience, Lisa Shorr is a powerhouse in personal branding, leadership, marketing, and corporate communication. As owner of Shorr Success and Secure Future Tech Solutions, she epitomizes innovation and excellence. With a background as a Sales Manager at Houghton Mifflin and author of Your B.R.A.N.D. Unleashed, Lisa's journey is marked by notable achievements.

Certified in Advanced Image Consulting and Corporate Consultancy, Lisa's "Shorr-to-Shine System" has empowered businesses globally to elevate their brand presence.

A highly sought-after speaker, Lisa Shorr has graced numerous professional stages, podcasts, and webinars across the globe, inspiring audiences with her unparalleled insights and infectious energy. Her captivating presence and profound knowledge have left an indelible mark on every platform she graces.

Lisa's expertise extends to writing, with her articles featured in prestigious publications such as PC World, ChannelPro Magazine, MSP Success, and Providence Business News.

As a stylist, she transforms individuals for photoshoots, television, and private settings, exuding confidence and authenticity.

A proud member of The Association of Image Consultants International, Lisa continues to advance her field and inspire fellow professionals.

Passion

Client retention and loyalty
Building Strong Professional Relationships
Empathetic Communication
Personal Branding
Communication Skills - Verbal, Nonverbal and Phone Skills
Client Experience
Answer the question - Why do clients hire you?

Origin Story

With a degree in marketing, branding is in my blood. My career journey started in Sales and Corporate Branding first working for a small adhesive manufacturing company and then in the sales department for a titan in the Publishing Industry, Houghton Mifflin.

I left the corporate world after I met my husband, who was growing a fledgling IT business. We put my Marketing expertise to great use and built Secure Future Tech Solutions to be a sought after IT Support company for the small business all across New England.

In 20212, our excitement shifted when we were "fired" from a 10-year client due to our poor phone skills. He said, "Every time I call, your team acts as if they have no idea who I am." It wasn't technical, it was human. Our client did not feel like we cared to even know them. We started to observe other cultural and communication issues and client complaints. Drastic change was needed and Shorr Success was born. My mission was to change our mindset from thinking technical are all we need to grow our business to knowing it's those essential soft skills that build trust and make clients say: "Yes - let's seal the deal."

I've taken all my lessons learned at my now 31 year old IT company and now Coach other small businesses on how to build Personal Brands that are more empathetic and emotionally intelligent. The end result begets loyal clients that are referral generating fans!

I want my evolution success story to be yours too!

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I am willing to travel

More than 100 miles

When it comes to payments

I generally get paid for speaking but make exceptions

Topics

building a strong personal brand authentic leadership interpersonal and communication skills executive presence wardrobe stylist small business ownership marketing strategy emotional intelligence in the workplace managed services firms running an it business image consulting speaking with confidence public speaking style capsule wardrobe first impressions nonverbal communication verbal communication personal brand how to answer the phone communication body language author

Origin Story

With a degree in marketing, branding is in my blood. My career journey started in Sales and Corporate Branding first working for a small adhesive manufacturing company and then in the sales department for a titan in the Publishing Industry, Houghton Mifflin.

I left the corporate world after I met my husband, who was growing a fledgling IT business. We put my Marketing expertise to great use and built Secure Future Tech Solutions to be a sought after IT Support company for the small business all across New England.

In 20212, our excitement shifted when we were "fired" from a 10-year client due to our poor phone skills. He said, "Every time I call, your team acts as if they have no idea who I am." It wasn't technical, it was human. Our client did not feel like we cared to even know them. We started to observe other cultural and communication issues and client complaints. Drastic change was needed and Shorr Success was born. My mission was to change our mindset from thinking technical are all we need to grow our business to knowing it's those essential soft skills that build trust and make clients say: "Yes - let's seal the deal."

I've taken all my lessons learned at my now 31 year old IT company and now Coach other small businesses on how to build Personal Brands that are more empathetic and emotionally intelligent. The end result begets loyal clients that are referral generating fans!

I want my evolution success story to be yours too!