Cate Hollowitsch is the Chief Marketing Officer for Nesnah Ventures, a private equity firm. Cate is an energetic, results-driven marketing professional with more than 30 years of experience and a proven track record in all areas of marketing, including branding, innovation, and digital transformation. As an executive, she also has an extensive background in business acumen, value creation, and strategy for small to medium-sized businesses. She is a 2024 TEDx Speaker, a 2x Titan of Industry award winner, and the 2024 Stevie Award's Female Executive of the Year. Cate is the author of Confidence Counts and Mastering the Game of Office Politics. She is educating a new generation of marketing experts as an adjunct professor in digital marketing.
Anything branding or revenue related! I am passionate about both. But, I am even more passionate about fear in the workplace and how it holds us back from all the things we want to achieve, personally and professionally. If your intention is to live in happiness, to find abundance, to stand up for something, to spread joy, to be a better leader, then fear is part of your life, and you better get comfortable with it. None of us can eliminate fear from our lives. But, we can reduce its power over us. We can change the way we relate to fear, understand how we experience it and how it deflates us, so that we meet it head on and get ahead of it in our own way. Fear is not the enemy! I love to share the five facets of fear that I have learned and offer the four parts of the FEAR Framework(TM) to inspire you on your leadership journey.
More than 100 miles
Everything is negotiable
I will share with the audience, my personal journey through self-preservation. Fear creates self- preservation, in that we are so afraid of losing all the things we have (house, job, new title or a new promotion) that we do crazy things to hold on to those, and therefore create the very circumstances that cause us to lose everything anyway. I will share my own personal example of how this happened to me.
I have wanted to be a marketing executive since I was a teenager. I chose a certain college and career path to get me here. But, I am keenly aware of how often my plans took a turn or completely fell apart because I was afraid. And, I was afraid of silly things. I have always been a motivational speaker at my work. I also train many of our employees on strategic planning, marketing plans, Go-To-Market plans, revenue generation and more, but speaking to the heart and watching as my story changes their outlook and perspective is very rewarding.
"Bring her back!" - ARRM, 2024
"Short answer? Wow. Longer answer? Wow. Wow. F-ing wow!" -NEMOA, 2024
"Was so fantastic and got actionable items I will use right away!" - AMA, 2024
"I took this session as a filler and was shocked by how much I got out of it. So many takeaways that will be helpful in the future. You are fantastic!" - ExhibitorLIVE, 2023
"The topic was extremely interesting for me. I felt so very inspired by this session!" - HITMC, 2023