Member since January 2023
Brand Storyteller, podcaster, blogger, content creator, event photographer, speaker, and novelist
Shannon Peel is the creative force behind the MarketAPeel Brand. She works from her home office overlooking life in Downtown Vancouver, BC Canada. She is passionate about stories and how to they connect people and exploring why people make the choices they make. People describe her as intelligent, quick witted, and creative, all things she takes pride in as she values intelligent thought and solution based productivity. MarketAPeel reflects her values and vision.
Storytelling - The story of the human condition, how stories reflect the changes in society, how we tell our stories.
Branding - the crafting of a brand, how to be your brand, branding, marketing, and advertising vendiagram
Shannon Peel is passionate about stories and how they connect people. People describe her as intelligent, quick-witted, and creative, all things she takes pride in as she values intelligent thought and solution-based productivity.
Shannon engages audiences by asking them to peel back the layers to find the core of their values-based brand story. She challenges people to look at telling their stories from different points of view to discover how to reframe themselves as the hero. She helps brands who are trying to reach their ideal audiences by encouraging them to see their organization from the customer’s point of view so they can guide them along their journey from brand awareness to advocacy.
Heroes are sought after, villains are feared, viewers forgotten, and victims avoided. To attract the best talent, motivate others, and foster empathy, leaders need to tell the right kind of stories. Learn how to change your narrative, cast the right person as hero, and inspire people to get the job done.
- How to tell your stories beyond traditional media
- How to achieve your objectives through storytelling
- How to tell vulnerable stories without becoming vulnerable
- How to tell stories to foster buy-in and empathy from employees, audiences, and customers
Customers go through a buying journey and the earlier along that journey you can capture their attention, the better chance you have to guide them from brand awareness to brand advocacy. Shannon Peel shares how to use interactive tools to build out your digital funnel to guide the right people from brand awareness to brand advocacy.
In this talk, participants will learn:
How to map out their customer's journey
How to map out their digital footprint to meet their ideal customer where they are
How to construct a multiplatform marketing funnel
How to bring the story together to guide people along their buying journey from brand awareness to advocacy
Heroes are sought after, villains are feared, observers are forgotten, and victims are avoided. Which role do you cast yourself in when telling your stories? When people complain, blame, and drain your energy with their victimization stories, they attract the wrong people into their lives and miss out on opportunities because they are seen as incapable of succeeding. Learn how to change your narrative and recast yourself in the role of hero instead of victim or villain.
During this presentation, attendees will learn:
The different roles we cast ourselves in and why
How to identify the hero, villain, observer, and victim
How to tell their stories as the hero
How to achieve their objectives through storytelling
Shannon Peel is passionate about stories and how they connect people. People describe her as intelligent, quick-witted, and creative, all things she takes pride in as she values intelligent thought and solution-based productivity.
Shannon engages audiences by asking them to peel back the layers to find the core of their values-based brand story. She challenges people to look at telling their stories from different points of view to discover how to reframe themselves as the hero. She helps brands who are trying to reach their ideal audiences by encouraging them to see their organization from the customer’s point of view so they can guide them along their journey from brand awareness to advocacy.
Heroes are sought after, villains are feared, viewers forgotten, and victims avoided. To attract the best talent, motivate others, and foster empathy, leaders need to tell the right kind of stories. Learn how to change your narrative, cast the right person as hero, and inspire people to get the job done.
- How to tell your stories beyond traditional media
- How to achieve your objectives through storytelling
- How to tell vulnerable stories without becoming vulnerable
- How to tell stories to foster buy-in and empathy from employees, audiences, and customers
Customers go through a buying journey and the earlier along that journey you can capture their attention, the better chance you have to guide them from brand awareness to brand advocacy. Shannon Peel shares how to use interactive tools to build out your digital funnel to guide the right people from brand awareness to brand advocacy.
In this talk, participants will learn:
How to map out their customer's journey
How to map out their digital footprint to meet their ideal customer where they are
How to construct a multiplatform marketing funnel
How to bring the story together to guide people along their buying journey from brand awareness to advocacy
Heroes are sought after, villains are feared, observers are forgotten, and victims are avoided. Which role do you cast yourself in when telling your stories? When people complain, blame, and drain your energy with their victimization stories, they attract the wrong people into their lives and miss out on opportunities because they are seen as incapable of succeeding. Learn how to change your narrative and recast yourself in the role of hero instead of victim or villain.
During this presentation, attendees will learn:
The different roles we cast ourselves in and why
How to identify the hero, villain, observer, and victim
How to tell their stories as the hero
How to achieve their objectives through storytelling
