Ruba Sarris Sawaya

CEO MediStrat360, Former EVP Don Joy Orthopedics at MediStrat360

Medical Devices

Education: Austin College - Masters in Public Health, UT Houston
Houston, TX, USA


Med Tech Strategist with 20 years of experience and a track record for driving transformative healthcare strategies at the executive level for regulatory, clinical affairs, reimbursement & business development.


Disruptive innovation that makes a difference to the lives of underserved populations; orphan devices. On a personal note- Bonsai plants, incredible beaches and mentoring women in the industry to pursue great advancement opportunities that challenge- and petrify them ;) Life motto- #nopressurenodiamonds

I am willing to travel

More than 100 miles

When it comes to payments

Everything is negotiable


clinical medical device strategy eumdr reimbursement women executives regulatory ceo executive presence women empowerment personal empowerment womens leadership authentic leadership team leadership medical research market access public policy advocacy payors executive coaching senior executive senior exec senior healthcare healthcare

Best Story

I landed my first director role by overcoming massive nerves and sending a three page document to the head of our division that outlined some ideas on how we could improve the department and ways we should consider changing it, taking under consideration major transformations that were happening in the industry. He not only listened, I was granted an opportunity to drive the transformation of clinical affairs to a GCORE division (Govt affairs, outcomes research, reimbursement & evaluation)- and a strategic approach that built an evidence pipeline that not only took under consideration requirements to secure regulatory clearances (be it EUMDR, FDA or otherwise), but optimizing our investments to enable reimbursement and market access post clearance-.

Origin Story

Grit, relentless drive, phenomenal mentors and a support network that wouldn't quit and I'm infinitely grateful to have. Captivating public speaker with an expertise on medtech strategies for market access/adoption, clinical evidence portfolios, regulatory compliance challenges (EUMDR, etc)- in addition to speaking engagements driving women's empowerment, training seminars (executive presence, personal branding, leadership communications).