Julie's superpower is finding what makes a business different and turning that into marketing that actually drives revenue. She specializes in out-of-the-box ideas backed by hard data—particularly for construction, trades, and businesses that don't fit the typical marketing playbook. Her approach: strategy first, execution second, and always custom-built for the business. She’s a strong believer in knowing that whether or not a marketing strategy works is a yes or no question - data will give you the answer.

Before founding Paisley Marketing Group in 2023, Julie spent years as a marketing coach helping businesses and their internal teams build plans that actually work—not just look pretty in a deck. She's also a seasoned speaker who makes sure every audience member walks away laughing and with tools they can use immediately. No fluff, no buzzwords, just real strategies that move the needle.

Julie earned her degree in Organizational Communication from the University of Cincinnati and is rarely caught without a book in her hand (and an audiobook in her ears). She's an active volunteer with organizations like New Directions Career Center and Freedom for Heroes.

When she's not running Paisley Marketing Group, she's running on the road—often with her chocolate lab, Hazel. She's an avid runner, cyclist, mom of 3 daughters and 2 bonus daughters, baking enthusiast, lover of dance parties, and singer of show tunes. She and her partner Andrew enjoy traveling and catching live music whenever they can.